END is a streetwear brand rooted in Egypt, stitched from cracked pavement, late-night sessions, and the raw chaos of the underground.
We’re not just a label.
We’re a crew: artists, musicians, skaters, dreamers, outsiders, united by grit.
Everything we make is built for those who move different.
Who fall, get back up, and flip the system off while doing it.
Our gear speaks for the silenced, the underestimated, the ones who paint the city their way.
From sketchbooks to sidewalks, we wear our war stories loud.
Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.
Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.
“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™